When I first saw Warhol Water, I thought it was an abomination. There was a time when artists avoiding at least the appearance of selling out, and a time when it was considered tasteless to use a dead artist's name to market a banal product.
But Warhol may be different. He was obsessed with fame and celebrity culture, and had a background in marketing and package design. You can't write about him today without acknowledging his oddly prescient quote, "In the future, everyone will be famous for 15 minutes." He surely didn't see the specific intersection between the Internet and our obsession with celebrity, but maybe he did envision that we would become a nation of over sharers desperately needing to consume and be consumed by others.
On top of that, he himself appropriated famous faces in art, and mass produced those faces until the faces became banal and meaningless as wallpaper. He also elevated the banal until it became art.
Thus, I've decided that this whole Perrier Warhol thing is brilliant, and I'm now going to order a couple without self-consciousness. Maybe a little self-consciousness. I don't even like sparkling water.